Archive for Branding

Looking at Baby Face for Wigan Council

Following the success of the nationwide ‘Challenge 21′ campaign, Wigan Council wanted their own hardhitting campaign to deter young people from buying age restricted products such as alcohol and tobacco. At the same time, the work should tackle the problem of adults buying such items on behalf of minors. So Portfolio gave birth to the [...]

Getting Wigan Athletic the result they wanted

A joint initiative between the Government and 20 premier football clubs, the aim of PL4S (Premier League for Sport) is to get young people aged 11-16 to take part in four alternative sports – namely judo, badminton, volleyball and table tennis. As one of the clubs involved, Wigan Athletic wanted to get the PL4S message [...]

Boxed off thinking for Bolton Council

For young people across the country, a lack of things to do can lead to a range of problems including anti-social behaviour. To tackle this issue locally, Bolton Council’s Children Services department came up with The Box initiative. As the name suggests, this involved the purchase of three box trailers that could be driven across [...]

Helping Bolton’s children in care to be heard

The Voice 4U initiative has been set up by Bolton Council to give children in care the chance to speak up and be heard about the issues affecting them and other in care. Encapsulating this in an identity, Portfolio have centred a suite of work featuring an illustrated megaphone. From flyers to hooded tops, badges [...]

Grenade work right on target

When the makers of Grenade came to Portfolio for a brand identity we came up with creative that helped the fat burning product explode onto the fitness scene. Capitalising on the fact that the packaging was actually grenade-shaped we produced a military-themed logo and other elements to work across packaging and advertising which also featured [...]

Producing some strong work for Applied Nutrition

Aimed at an audience of martial artists, bodybuilders and boxers and other’s looking to gain muscle, body mass and boost their training performance Applied Nutrition offer a range of dietary supplements. Flexing our creative muscles, Portfolio created a gritty, strong, look and feel perfect for the Applied Nutrition range. As well as being featured on [...]

Doing it for the kids

Connexions Bury offer advice and support to young people aged 13 to 19. So when they wanted a new identity, Portfolio developed a grunge style plus a range of characters that would really hit the right notes with this audience. Fresh and flexible, this distinctive new identity can be seen in all its glory across [...]

Working on making Bolton’s workplaces healthier

Targeting businesses of all sizes in the Bolton area, the aim of the Clock on 2 Health initiative was to promote wellbeing in the workplace by encouraging everyone from employees to senior management to make small changes to their lifestyles. Covering themes including Move More, Eat Well, Feel Better, Drink Safe, Be Flexible, Breathe Easier [...]

Cooking up some tasty work for Dining Street

Situated in Heathrow Airport’s Terminal 4, the prestigious Dining Street restaurant offers travellers a true taste of Britain with a menu of mouthwatering classic and contemporary fare. With everything from the decidedly different breakfast trifle to the more traditional afternoon tea available, the Dining Street opened as part of a £200m redevelopment programme. As a [...]

Bringing a better tomorrow to Blackpool’s people

When it came to telling smokers in Blackpool how quitting could improve their health, Blackpool NHS came to Portfolio. Through the campaign ‘A better tomorrow’ we produced a range of work aimed at visitors, staff and patients at the town’s Victoria Hospital. This included external 6-sheet posters, internal posters for reception areas, information leaflets offering [...]